Free email templates for small businesses
Not every business sells online. These templates are written for the places people visit: restaurants and cafés, spas and studios, hotels, estate agents, schools, garages, bookshops, wine clubs and nonprofits. Each one comes with copy that fits the trade, so you start closer to the finished email.
Free plan for up to 2,500 subscribers · No credit card required
- 70
- ready-to-send templates
- 7
- categories, from welcome to Black Friday
- $0
- on the free plan, every template included
- 600px
- responsive layouts for Gmail, Outlook and Apple Mail
All small business email templates
Hover a template to scroll through it. Click for a full desktop and mobile preview.
Any template, in your brand, in one click.
Save your logo, colours and fonts once, then apply them to any template in one click.
Can’t find the one you need? Start from a blank canvas, or let the AI draft it for you.
The playbook
How to get the most from small business email templates
When to send
- Appointment and service reminders: a day or two before the booking
- Menus, schedules and new releases: on the same day each week or month
- Donation appeals and open houses: with a clear deadline or date
Subject lines to try
- This week’s menu is here
- A reminder about your appointment on Friday
- Open house this Saturday, 11 to 2
- Help us reach our winter goal
Grow the list where your customers are
Collect sign-ups with PostBeagle forms and pop-ups on your website, then welcome every new subscriber automatically.
Try it freeHow it works
From template to inbox in minutes
- 1
Pick a template
Start from any design in the library, or from a blank canvas.
- 2
Make it yours
Apply your brand kit, swap the photos, rewrite the copy. Drag blocks to rearrange.
- 3
Send or automate
Send it as a campaign today, or drop it into a welcome, cart or win-back flow.
Why these templates
Designed to be sent, not just admired
Drag and drop, no code
Every template opens as editable blocks. Click text to change it, drag sections to move them.
Your brand in one click
Save your logo, colours and fonts as a brand kit and apply it to any template.
Built for every inbox
Table-based HTML with inline styles that holds up in Gmail, Outlook and Apple Mail, and stacks on phones.
Products from your store
Connect WooCommerce and product blocks fill with your own best sellers, new arrivals or cart items.
Real photos included
Every template ships with free CC0 photography, so it looks finished before you change a thing.
Campaigns and automations
Use the same template for a one-off send or as a step in an automated flow.
Frequently asked questions
Is email marketing worth it for a local business?
Yes. Your list is an audience you own, unlike social media reach, and a short regular email keeps you in mind between visits. Even a small list of regulars can fill quiet days.
What should a small business email about?
News your customers can act on: new menus, schedules, seasonal offers, events, appointment reminders and the occasional story about the people behind the business.
Are these email templates really free?
Yes. Every template on this page is included on every PostBeagle plan, including the free plan for up to 2,500 subscribers. No template is locked behind an upgrade and you never need a credit card.
Do I need to know HTML or code to use them?
No. Each template opens in the drag-and-drop email builder as separate blocks: click any text to edit it, swap images, recolour sections, and drag blocks to rearrange them.
Are the templates mobile-friendly and do they work in Outlook and Gmail?
Yes. The templates are built with table-based HTML and inline styles, the approach that renders reliably in Gmail, Outlook, Apple Mail and Yahoo, and they stack into a single column on phones.
Your next email is already designed.
Create a free account, pick a template and send it to up to 2,500 subscribers without paying a thing.
- Free plan, no time limit
- No credit card
- Every template included